Discovery
Clarifying business goals, audience, and requirements before touching design.
Case study · 2023
IT recruiting assistant «AOG Global»
Case info
Year
2023
Category
Website development
Role
Design & Development
Tech stack
React Next.js Tailwind CSS Framer Motion SEO
Case overview
AOG Global is a corporate website for an international IT recruiting agency. It positions the brand as a guide in the IT talent world and turns visitors — both employers and candidates — into qualified leads.
The challenge
The agency needed a premium, trustworthy presence that speaks to two audiences at once, communicates scale (150+ companies served), and stands out in a crowded recruiting market.
My approach
I built a bold hero with a distinctive visual identity, separate paths for employers and candidates, social proof from known brands, and clear calls to action, all wrapped in a fast, animated front-end.
Client requirements
Distinct paths for employers and candidates
Premium, memorable brand presentation
Client logos and social proof
Fast, animated, fully responsive layout
How the work went
Design & prototyping
Structuring pages, UX flow, and a clean visual system aligned with the brand.
Development
Building a fast, responsive, and maintainable front-end with the needed integrations.
Launch & support
Testing, deployment, analytics setup, and iterating after go-live.
Results
- A premium brand image that builds instant trust
- Two clear conversion paths for both audiences
- A modern, animated site that stands out in recruiting
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